In general the media buys that I have worked on( largely for clients) have gotten below 1% CTR, usually below 0.5%. In Clickbank’s lawsuit, I was get above 2% and the sign-ups were about 30%. Granted they charge $25 CPM( not cheap) but worth it if your affiliates like what you have and sell.
The problem is nobody promoted. You often hear about most affiliates being a waste of time, I think that speech is kind of harsh, but they haven’t sold anything outside a couple test marketings by 1 of them. I don’t blame them though, which results me to point 2 😛 TAGEND — Being an explorer is expensive . I didn’t start out planning to promote my product on Clickbank. But as I refocused away from my blog and social media into affiliate recruitment, it just happened that way. This necessarily meant promoting a niche that was not popular on clickbank, which is would( likely) lead to the product launch’s failure.
Turns out the opportunity filled scenery was barren for reason. It was actually a graveyard.
— Competing is easier, it’s simply a question of what level of competition is “right.” I have a couple of powerful contacts on my Skype listing, one of them with a click bank product with a gravity score over 100, the leader in his niche. Another one is a former client with several successful products on Clickbank of his own.
There is agreement that a competition is a good thing because it demonstrates the niche. One guy tells it’s easier to become involved in a big niche and get quality affiliates from a pool of 100, 000 rather than 10. The other tells the opposite, don’t compete with Google Sniper and Venus Factor because all the affiliates will crowd into that niche.
Who is right? I don’t know.
So I’m thinking of dividing down the middle. I won’t entirely avoid a huge niche, but I’ll try and create a thin sliced offer out of something bigger. For instance “dating for divorced people, ” or “making money at home for mommies.” My thinks are that you want a product that can be run on to a generic listing like weight loss or make money, but not directly competitive.
We’ll see if the Clickbank affiliates agree on round 2.