I guess I can just tell you want built my website rank and hopefully that’ll be some help.
There’s two camps of Amazon affiliate marketing when you first start:( 1) Intense keyword and competition research, and( 2) write about something you enjoy/ already have a little expert knowledge in. For my amazon site I went down the “write what you know” route, because in the end the only way to stay in the top pages of google is if your content is killer. AKA Content is King!( cliche, I know ).
Secondly I didn’t want to constantly be updating my blog as I have university and other commitments. Today I only post once every 2-3months. So the first thing I did was create a resource section prefect for my niche that would be timeless. This section involved no affiliate links, it was just about making great/ timeless content people would find useful. This also helps build authority.
After that I made a facebook, and instagram and posted cool images relevant to my niche as well as my own website content. I sort of constructed a mini brand, for example I have~ 4000 facebook likes and~ 1500 insta followers. I also saw Google+ communities to post in. However “youve never” post just plain “click here for best kitchen sinks” – you want to create value. So you want to first comment and contribute or simply like other people’s posts. Then you are able to post your posts, but don’t make it sound like your selling something.
This is when I made the “best xxx xxx” and “Best xxx xxx under$ xxx” posts. But once again I chose I didn’t want to straight up sell something, I wanted to create value as that would stay relevant. So these posts are very detailed explaining the different classes of XXX and what features to look out for, and the pros/ con of various types of XXX. And at the end of the post I have a “MY PICKS SECTION”.
Now that you have killer content, you need to promote it. I posted them on my social media posts, G+ communities and also I took the relevant recommendations of the guy below to build links to them. Fairly much reaching out to influencers etc( I don’t do this much as I don’t have the time, but I genuinely should ):
( 1) Create A resource site
( 2) Create killer content
( 3) Build a mini brand via social media/ mailing list
( 4) Create keyword researched buyer intent posts that contain value
( 5) Promote content via your own social media/ relevant forums/ email listing and email influencers who may be interested in sharing your content.
Hope I helped.